Inbound lead qualification · OCT 28, 2026 · 3 MIN READ
Smith.ai AI Receptionist
Vital signs
- Last release
- October 14, 2026Blog: Booked on the Call, Logged in Lawmatics: Smith.ai's Integration, UpgradedSource 2
- Pricing
- PublishedRead October 28, 2026 on the pricing page
- Status
- Live
- Last verified
- October 25, 2026
- Fits
- 1 to 10 people; 11 to 50 people; 51 to 250 people
- Company
- Smith.ai, Inc.smith.ai
- Pricing
- Free for 25 calls a month ($3.00 a call after), Pro $150 a month for 75 calls, Enterprise $500 a month for 300 calls; month to month, read October 2026Source 1
- Integrations
- Salesforce, HubSpot, Clio Grow, Clio Manage, Lawmatics, Filevine, Acuity Scheduling, Calendly, Zapier, Make, Slack, Microsoft Teams
- Controls
- Approvals. Quality Studio runs simulated calls before go-live and recommends fixes for you to approve (vendor) Source 3
- Activity log. Every call is recorded and transcribed, with call history and analytics in a dashboard (vendor) Source 3
- Review queue. Complex calls can be transferred to a live North America-based receptionist, any time (vendor) Source 1
- Data handling and security
- The privacy policy covers the website. Smith.ai's Terms (July 2026) say call data is confidential, shared with staff who need it under NDA, jointly owned, and deleted on request within 30 days, which may close the account; they claim DPF certification. No SOC 2, ISO 27001 or HIPAA statement.Read October 25, 2026: privacy policy. Sources 9, 10, 11
What it does
Smith.ai says its AI Receptionist answers your calls around the clock, screens new callers against criteria you set and sends each call's summary and contact details to your CRM.
Its lead screening page says it also collects intake details such as case numbers or property addresses during the call. The product page adds that it flags high-priority prospects.
A caller can be warm-transferred to a team member with the call's context, the same page says.
Smith.ai's October 14, 2026 product update says the AI Receptionist now books appointments in Lawmatics during the call and logs the call there afterwards, and the caller gets a confirmation email and a follow-up text.
An escalation to a live receptionist carries no fee when the AI starts it, the product page's FAQ says, while live-agent help you choose to add for verification or scheduling is a per-call add-on. Smith.ai's free plan post, though, calls human escalation an opt-in add-on at one flat rate.
The product page lists English and Spanish. Its FAQ answers yes to whether callers will know it's AI, saying businesses can set the greeting to introduce it.
Who it fits
Smith.ai's AI Receptionist suits small and mid-sized businesses that win new customers by phone, and its product page speaks mostly to law firms screening callers by matter type and booking consultations.
The vendor's industry menu also lists home services, insurance, finance and others. On Clutch, Smith.ai's profile lists its clients as 70% small businesses, under $10M in revenue, and 30% midmarket.
Smith.ai's AI Receptionist pricing page says cancelling takes 30 days' notice, and a 6-month plan with rollover calls goes through sales.
Every plan, the free one included, gets all the features, Smith.ai says. The pricing page puts dedicated onboarding and live support on Pro, and says that on Enterprise, Smith.ai's own team builds and runs a custom setup.
I'd look at it for inbound lead qualification if most of your new business rings in and you can write down what makes a caller worth a same-day callback. No page I read names a customer above 250 people, so I haven't listed that size.
Limitations
Smith.ai documents its AI Receptionist as a phone product, and I found no page that lists web forms or email as a lead source. Its Terms list "AI-led receptionist telephone answering" first among the AI Receptionist's services, and web chat is a separate Smith.ai product with its own pricing.
None of the AI Receptionist pages I read mentions enriching a lead with company data, and none gives a lead a numeric score beyond the high-priority flag. The help center's call dashboard tags calls Low, Normal or Urgent, but that article sits under Virtual Receptionists and doesn't name the AI product.
If your leads come through forms and you want each one enriched and scored, I'd start with a custom inbound triage workflow instead.
Every call the AI answers counts toward your quota by default, Smith.ai's pricing FAQ says, with an allowance to remove up to 10% of a cycle's calls as spam. On Pro, calls over the 75 cost $2.50 each against $2.00 inside the plan, listed in October 2026. The free plan also needs a card at signup, though Smith.ai says overages stay off until you turn them on.
Security documentation is thin, and the footer's Security link opens a vulnerability disclosure page.
If you're in a regulated field, budget for your own security and compliance review before callers' details go through it.
Evidence of real use
Independent users · Rating · October 2026
Trustpilot: 4.3 of 5 from 375 reviews of Smith.ai as a company, 7% of them one star, read October 25, 2026
Source 12
Independent users · Rating · October 2026
Clutch: 4.8 of 5 from 96 reviews of Smith.ai, many dated 2020, read October 25, 2026
Source 13
Independent users · Rating · October 2026
HubSpot App Marketplace: average rating 3.4 from 5 ratings and 200+ installs for the Smith.ai app, read October 25, 2026
Source 14
Press and analysis · Review · October 2026
Lawyerist rates Smith.ai 4.4 of 5 for law firms, listing lead qualification among the pros and no mobile app among the cons
Source 15
Vendor documentation · Case study · October 2026
Smith.ai's case study index tags one entry AI Receptionist, about a boutique tax firm, read October 2026
Source 16
Vendor documentation · Documentation · October 2026
Smith.ai's product page says "5000+ businesses trust Smith.ai" and claims 400K+ calls a month, without splitting out the AI product, read October 2026
Source 3
How it scores: 22 of 35
| Criterion | Score | Why |
|---|---|---|
| Job fit and output quality | 3 of 5 | Screens phone callers on your criteria, flags high-priority ones, warm-transfers, logs CRM summaries (vendor); no enrichment, numeric score or web input found |
| Setup time | 4 of 5 | A self-serve free plan Smith.ai says takes about 15 minutes to set up, with up to 50 simulated test calls a month before going live |
| Price at small-business scale | 4 of 5 | Free for 25 calls a month, Pro $150 a month for 75 calls, month to month (October 2026); calls over the quota cost more than calls in it |
| Controls | 3 of 5 | Recorded, transcribed calls, approve-to-apply Quality Studio fixes and escalation to a live receptionist; no documented undo or settings audit trail |
| Integrations | 4 of 5 | Native Salesforce, HubSpot, Clio, Lawmatics and Filevine plus Zapier and Make, Smith.ai says; Slack and Teams alerts; no inbound call API listed |
| Security evidence | 2 of 5 | Terms cover confidentiality, NDA-bound staff, deletion on request within 30 days and DPF certification; no SOC 2, ISO 27001 or HIPAA statement |
| Independent user evidence | 2 of 5 | Trustpilot 4.3 from 375 and Clutch 4.8 from 96 rate Smith.ai as a whole, many Clutch reviews from 2020; HubSpot 3.4 from 5; little on the AI product |
Job pages order their shortlists by the total out of 35; the methodology page lists the criteria and explains the evidence labels.
Sources
- 1.Smith.ai, AI Receptionist pricing
Vendor · Read October 28, 2026
- 2.Smith.ai, Booked on the Call, Logged in Lawmatics: Smith.ai's Integration, Upgraded
October 2026 · Vendor · Read October 25, 2026
- 3.Smith.ai, AI Receptionist
Vendor · Read October 25, 2026
- 4.Smith.ai, Lead screening and intake
Vendor · Read October 25, 2026
- 5.Smith.ai, CRM and Zapier integrations
Vendor · Read October 25, 2026
- 6.Smith.ai, The Smith.ai Free Plan: What You Get, Free, Forever
September 2026 · Vendor · Read October 25, 2026
- 7.Smith.ai Help Center, Using and accessing the Smith.ai call dashboard
Vendor · Read October 25, 2026
- 8.Smith.ai, Chat pricing
Vendor · Read October 25, 2026
- 9.Smith.ai, Privacy Policy
September 2026 · Vendor · Read October 25, 2026
- 10.Smith.ai, Terms of Service
July 2026 · Vendor · Read October 25, 2026
- 11.Smith.ai, Responsible Disclosure Program
Vendor · Read October 25, 2026
- 12.Trustpilot, Smith.ai Reviews
Independent · Read October 25, 2026
- 13.Clutch, Smith.ai
Independent · Read October 25, 2026
- 14.HubSpot App Marketplace, Smith.ai
Independent · Read October 25, 2026
- 15.Lawyerist, Smith.ai: AI + Virtual Receptionist Service for Law Firms
Press · Read October 25, 2026
- 16.Smith.ai, Case studies
Vendor · Read October 25, 2026
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